What Does Your Facebook Insight Chart Say About You?

  • Fran Stephenson
  • December 4, 2012
  • 2 min read

You are, of course, looking deeply at your Facebook insights to see how your fans are interacting with your organization, and analyzing what content resonates with your community. But you can make some instant observations by looking at that little chart which is nestled just above the cover photo and between the “New Likes” and […]

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Myths about Digital Natives-On My Mind

  • Fran Stephenson
  • November 27, 2012
  • 2 min read

I hear it at least once a week.  A grandiose statement about how savvy twenty-somethings are and that they are the experts in exploring and using technology. I interact with that generation every week at the college level, and see a different type of native. In the past two years, I have had students who: […]

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Confessions of a Contest Entrant

  • Fran Stephenson
  • February 13, 2012
  • 3 min read

I was certain I would get a phone call last month to say that I had won the contest.  Not just any contest, but the Williams-Sonoma, Real Simple Holiday Sweepstakes Extravaganza or something like that. The prize was awesome. A $5000 gift card to shop at Williams-Sonoma.  There were so many things I needed for […]

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