A disturbing media trend emerging the past few years really came to light for me last week while scanning the morning news programs: media interviewing other media. I’ve noticed it on two occasions: celebrity news and breaking news. Here are two scenarios. Scenario 1: Celebrity News Celebrity A is divorcing Celebrity B. The news coverage […]
A friend was recently lamenting his frustration on yet another crazy board meeting. The group dynamics were contentious and the meetings went way too long. The leader often stifled conversation during meetings. After serving 12-plus community organizations in the past 10 years, I have experienced boards, committees and organizations with a wide range of communication […]
In the early days of my public relations career, it was an accepted fact that you should train the key people in your organization who may be called upon to speak to the media. In some organizations, this “training opportunity” was geared to one or a few key executives. In larger organizations, it was often […]
Is PR talk value? At a recent professional development event I attended, the speaker continually referred to talk value as PR. The first couple of times, it was okay. By the seventh or so reference, I started to cringe each time the phrase was used. What is it about this reference which grates on my […]
During a recent Twitter chat with solo PR practitioners, the subject of recovering from the loss of a client became a hot topic. As the chat progressed, the group serendipitously compiled a list of signs that all, in hindsight, recognized were signs that a client was about to change their mind about the relationship. Change […]
I am NOT talking about “Obamacare” or anything related to recent issues in health care. I am talking about students from HOSA, the Health Occupation Students of America. They are our future health care providers and my recent experience with them made me so relieved for the future of health care in our country. Recently, […]
A SWOT Analysis, often used by businesses in strategic planning, is a great way to determine your next career step. By now, you’ve created a SWOT Analysis with your “trusted advisors,” so it’s time to look at it and analyze your results. Reflect on Results Put all the Strengths | Weaknesses | Opportunities |Threats together […]
No doubt you’ve made some resolutions about your career after your annual review. If it’s time to evaluate your career path, why not start with a SWOT? A SWOT Analysis is an acronym for a business analysis in which you evaluate Strengths –Weaknesses –Opportunities – Threats. The concept is often credited to Albert Humphrey, who […]
Nonprofits depend on volunteers for all sorts of things. In some organizations, they may answer phones or process donations. In others, they may assist clients or staff. But volunteers also direct strategic campaigns to bring millions of dollars into organizations. And they often govern the very structure of the nonprofit, through board service and operations. […]