You Can Combat Social Media Fatigue

  • Fran Stephenson
  • February 18, 2019
  • 3 min read

It happens to every social media manager.  All of a sudden, your Facebook posts are boring. Or your Tweets go without a Retweet. Instagram photos have so few likes, you can read every name of those who DID give it a heart. What could possibly be wrong? It might be social media fatigue and it […]

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Is Your Facebook Group a Mob or Community?

  • Fran Stephenson
  • July 5, 2016
  • 5 min read

Spend any amount of time on Facebook these days, and you witness people traveling in gangs, rising up because serious harm has been done to someone or something. Virtual vigilantes. It could be inspired by the upcoming presidential election, or world events, but the general mood is shifting. In the early days of Facebook, the network was […]

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Warm Handoff Is Key to Managing Channels

  • Fran Stephenson
  • November 4, 2015
  • 4 min read

Part 2 in the Outside Channel Managers Series Guest post by Jennifer Hatton It is rare these days to begin working with a new client who doesn’t have at least one live social media channel.  Many clients have two or more channels that are “live” and because of that we have a process to make […]

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