Communicators are struggling to keep up the pace of a crisis that seems never ending. Here are 5 ways to help you go the distance during this public health crisis.
Trusted Advisor
Communicators need advisors too. Find a colleague in another industry or state to Share Ideas and Test Messages
Check-In
This is NOT your daily press briefing. Do daily “mental health” check-Ins with your internal and external teams and your fellow communicators
Step Away
Distance Yourself from Extraneous Noise and bad information and focus on trusted outlets and sources.
Take a Break
Give you and your spokesperson and your team small but frequent breaks and listen to or participate in something that is unrelated to the crisis.
Course Corrections Prevent Whiplash
Taking small steps and little course corrections every day can prevent the exhaustion of major changes.
Download this Infographic and Save it to your computer or SHARE it with a colleague for your future gut checks!
