5 Ways for Communicators to Cope in a Prolonged Crisis

  • April 2, 2020
  • Fran Stephenson
  • 1 min read

Communicators are struggling to keep up the pace of a crisis that seems never ending. Here are 5 ways to help you go the distance during this public health crisis.

Trusted Advisor

Communicators need advisors too. Find a colleague in another industry or state to  Share Ideas and Test Messages


This is NOT your daily press briefing.  Do daily “mental health” check-Ins with your internal and external teams and your fellow communicators

Step Away

Distance Yourself from Extraneous Noise and bad information and focus on trusted outlets and sources. 

Take a Break

Give you and your spokesperson and your team small but frequent breaks and listen to or participate in something that is unrelated to the crisis.

Course Corrections Prevent Whiplash

Taking small steps and little course corrections every day can prevent the exhaustion of major changes.

Download this Infographic and Save it to your computer or SHARE it with a colleague for your future gut checks!

For more crisis resources, check out more helpful posts here: bit.ly/crisispro